Everything You Wanted to Know About How To Brand, Market & Sell
This course will teach you what you need to know to brand, market and sell yourself as a creative professional!
~Learn how to write an artist statement, biography and resume
~Develop a portfolio that can be submitted to galleries, schools, artist residency applications, competitions, social media and to potential employers and patrons
~Learn how to create a website using free/low cost platforms and market on social media.
~Learn the practical business of selling art – pricing, sales and licensing contracts, display agreements and much more.
This class is designed for both students and seasoned artists. Reservations are strongly recommended: SIGN UP HERE.
Instructor: Jane CoCo Cowles is a self taught artist with a unique background in the business and fashion industries. Her training in fine arts, writing and tax law as well as experience working for law firms, public accounting firms, art publications and high end retail give her a diverse skill set which lends itself well to managing the business and media aspects of being an artist. She uses this knowledge day to day as a mixed media artist and to teach and advise other creatives.